For some months a group of search marketers around Europe have been drafting a constitution and plans for an association to represent search marketers.
Following the success of the SMA-UK, Mikkel deMib Svendsen and Andy Atkins-Krüger have been working with Sante Achille from Italy, Ben van den Bergh from the Netherlands, Olivier Guillo of France, Thomas Bindl from Germany and Laszlo Fazakas of Hungary to put the new association together.
Now the association has started the process to run elections for a committee and to recruit paying members!
See the press release on the SMA-EU site.
